Everystory Brand has a Story
The definition of brand storytelling is using narrative techniques to engage with an audience and shape a brand’s identity beyond traditional marketing approaches.
“Storytelling is what makes you unique. Everyone has heard the same ’50 years in business…’ ‘Best quality…’ No one cares to hear this anymore. Telling actual stories through content is what creates a true connection.”
“People don’t buy what you do, they buy WHY you do it. Storytelling gives your brand personality – what makes you different from your competitors? ”